Free vs. Paid AI Tools for Kids: What's Worth It? (€97/Month Reality)

- I currently pay €97/month for AI tools (€1,164/year)—probably excessive for most families
- Freepik Premium (€12.30/month with Irish VAT) delivers 90% of what I get for 87% less money
- Irish VAT adds 23% to every subscription—that "€10/month" tool actually costs €12.30
- Most families never need more than one paid subscription (if any)
- Subscription creep is real: I went from €0 to €97/month in 8 months without noticing
I currently pay €97 per month for AI subscriptions. That's €1,164 per year. On tools for my kids.
That's probably excessive. Actually, it's definitely excessive. Here's what happened: I started testing AI tools with my three kids (ages 3, 5, 8) eight months ago. "Just the free versions," I told myself. Then I needed one premium feature. Then another. Then I forgot to cancel a trial. Before I knew it, I had seven active subscriptions and a €97 monthly bill.
So here's the brutally honest breakdown of what I actually pay, what's worth it for families, and what I'd do differently if starting over today. Spoiler: you probably need €12-33/month maximum. Not €97.
My Current AI Subscription Reality (The Honest Breakdown)
Let me show you my actual subscriptions. This is embarrassing, but it's real:
| Tool | Monthly Cost | Annual Cost | For Kids? | Worth It? |
|---|---|---|---|---|
| Freepik Premium | €12.30 | €147.60 | ✅ Yes | ✅ Absolutely |
| ChatGPT Plus | €21.20 | €254.40 | ✅ Yes | 🤔 Maybe |
| Midjourney | €10.58 | €126.96 | ✅ Yes | ❌ Not anymore |
| ElevenLabs | €11.68 | €140.16 | ✅ Yes | ❌ Not needed |
| Higgsfield AI Video Generator | €15.00 | €180.00 | ⚠️ Advanced (16-17) | 🤔 Parent tool |
| Claude Pro | €22.14 | €265.68 | ❌ No | N/A (my work) |
| HeyGen | €18.75 | €225.00 | ❌ No | N/A (testing) |
| Gemini Storybook | €0 | €0 | ✅ Yes | ✅ Free winner |
| TOTAL | €97.28 | €1,167.36 |
Family-relevant spending: €70.76/month (Freepik, ChatGPT, Midjourney, ElevenLabs, Higgsfield)
Work tools I shouldn't count: €40.89/month (Claude, HeyGen)
Even the "family" number is too high. Let me explain what's actually worth it.
💡 Parent Insight: Subscription creep is insidious. I added these one at a time over 8 months. Each felt justified individually. Together? Ridiculous. Set a hard budget limit BEFORE you start.
The Ireland Tax Reality Nobody Talks About
Here's something every pricing comparison misses if you're in Ireland (or most of Europe): VAT adds 23% to everything.
When you see "$10/month" for a US tool:
- Convert to euros: ~€9.20
- Add 23% Irish VAT: €11.32
- Payment processing fees: ~€11.68
That "affordable" $10 tool actually costs me €11.68/month. Multiply by 12 months, it's €140/year instead of the €110 you budgeted.
Freepik's annual plan looked like €120/year. My actual charge? €147.60 with VAT. Always factor this in if you're in Ireland or Europe.
⚠️ Budget Reality: Every US price you see online? Add 20-25% if you're in Europe. This adds up fast when you're comparing tools.
The Umbrella Tool Strategy (How Freepik Beats Everything)
Here's what I figured out too late: one comprehensive tool beats five specialized subscriptions.
Freepik Premium (€12.30/month with Irish VAT) includes:
- Multiple image AI models: Flux 1.1, Seedream 4.0, Nano Banana, Ideogram (character generation), Mystic (photorealistic)
- Video generation: Kling 2.5, Sora, Minimax, Luma Ray, Wan 2.5
- Voice generation: 11Labs integrated directly (same tech as ElevenLabs subscription)
- Music generator: 11Labs Music
- Image upscaler: Professional quality enhancement
- Stock library: Millions of templates, vectors, photos
Compare that to what I'd need separately:
- Midjourney: €10.58/month (just images)
- Runway or Pika: €12-15/month (just video)
- ElevenLabs: €11.68/month (just voice)
- Stock library subscription: €10-20/month
Total if bought separately: €44-57/month
Freepik all-in-one: €12.30/month
This is the umbrella tool strategy. Find one subscription that does 80% of what you need instead of five subscriptions that each do one thing perfectly.
My 8-year-old doesn't care that Midjourney's art style is slightly different from Freepik's Flux model. He cares that he can make a dragon picture right now without me switching between three different tools.
Subscription Creep: How I Got to €97/Month
Let me walk you through how this happened, because I guarantee it'll happen to you if you're not careful:
Month 1 (January): Started with all free tools. Gemini for storybooks, Bing Image Creator for pictures. Total: €0/month.
Month 2 (February): Tried Midjourney free trial for my daughter's book report. Forgot to cancel. Total: €10.58/month.
Month 3 (March): Needed voice for a bedtime story. ElevenLabs premium seemed worth it. Total: €22.26/month.
Month 4 (April): ChatGPT Plus launched image generation (DALL-E 3). "This will replace Midjourney," I thought. Kept both anyway. Total: €43.46/month.
Month 5 (May): Signed up for Synthesis Tutor annual ($79.20 upfront) for my 8-year-old's math. Seemed like a one-time thing. Monthly average: €50.06/month.
Month 6 (June): Added Claude Pro for my blog writing (not kid-related, but still counted). Total: €65.60/month.
Month 7 (July): Discovered Freepik. "This has everything!" Did I cancel anything? No. Total: €77.90/month.
Month 8 (August): Added Higgsfield for advanced video projects and HeyGen for testing. Total: €97.28/month.
See how insidious this is? Each addition made sense individually. "It's only €12/month." "This will save time." "The kids will love this."
Before you know it, you're spending more on AI subscriptions than your Netflix, Spotify, and Disney+ combined.
💡 Set Your Limit Now: Decide your maximum monthly AI budget BEFORE subscribing to anything. Mine should have been €15-20/month. Yours might be €0 (totally valid). Write it down. Stick to it.
Real Case Study: When Paid Learning Tools Work (Synthesis Tutor)
Not all paid subscriptions are bad. Here's one that actually delivered value—with important caveats.
In May 2024, I signed up for Synthesis Tutor for my 8-year-old son. Cost: $79.20/year (about €73).
What happened:
- He learned multiplication tables before his school taught them
- AI tutor adapted to his learning pace
- Gamified approach kept him engaged for 20-minute sessions
- By October, he was doing 3-digit multiplication confidently
The problems:
- AI mispronounced his Irish name (Cillian) every session—frustrating
- Marked correct answers as wrong twice (had to intervene)
- Price jumped to $119/year in October (50% increase in 6 months)
- Still needs parent supervision—not the "hands-off tutor" I hoped for
Worth it? Yes, but only as a supplement to parent-led learning, not a replacement. And that 50% price increase in 6 months? That's the reality of AI tool pricing—it goes up, often dramatically.
We're renewing for year two at $119 because it works for our specific need (early math acceleration), but I watch every session. I don't trust it to teach independently.
My Honest Regrets: What I'd Cancel Tomorrow
If I'm being brutally honest, here's what I'd cut without my kids noticing:
1. ElevenLabs (€11.68/month) - WOULD CANCEL
Why I have it: Professional voice generation for bedtime stories and audiobooks.
Why I'd cancel: Freepik has 11Labs integrated. Same technology, included in my €12.30/month subscription. Plus the ElevenLabs free tier gives 10,000 characters/month—plenty for occasional family projects.
Savings: €140.16/year
2. Midjourney (€10.58/month) - WOULD CANCEL
Why I have it: Beautiful art generation, unique aesthetic style.
Why I'd cancel: Freepik's Flux 1.1 and Seedream models produce comparable quality now. My kids can't tell the difference. The only reason I keep Midjourney is I like the Discord workflow for my own projects—not a kid reason.
Savings: €126.96/year
3. ChatGPT Plus vs Claude Pro - WOULD CANCEL ONE
Why I have both: ChatGPT for family (image generation), Claude for my blog writing (better at long-form).
Why I'd cancel Claude: If I'm only thinking about family use, ChatGPT wins. Kids love generating images with DALL-E 3. The free ChatGPT tier is good enough for basic homework help. Plus there's Gemini Storybook for free creative projects.
For families choosing between ChatGPT and Claude: go with ChatGPT for the image generation alone. Or better yet, stick with free Gemini and save €21.20/month. (See our ChatGPT vs Gemini comparison comparison.)
Savings if I canceled Claude: €265.68/year
4. HeyGen (€18.75/month) - WOULD CANCEL
This is purely a testing tool for my social content. Not relevant for kid projects. Should never have counted it in my family AI budget.
Savings: €225/year
The Math:
Current spending: €97.28/month
If I canceled those four: €33.50/month (Freepik + ChatGPT only)
Total savings: €765.36/year
And honestly? My kids wouldn't notice. They'd still have access to image generation (Freepik), video creation (Freepik), voice tools (Freepik), and creative writing help (ChatGPT or free Gemini).
🔒 The Hard Truth: Premium features matter more to parents than kids. My 5-year-old doesn't care that Midjourney has better artistic coherence than Freepik's Flux model. She cares that she can make a unicorn picture. Free tools deliver that.
The Three Budget Tiers (What You Actually Need)
After 8 months of testing and €1,000+ spent, here's what I'd recommend for different family situations:
Tier 1: FREE Forever (€0/month)
Best for: Most families, starting out, testing if kids are actually interested
What you get:
- Gemini Storybook - Free storybook generation, creative projects, homework help
- Bing Image Creator - 100 free image generations/day (uses DALL-E 3)
- ChatGPT free - Basic chatbot, learning support, creative writing
- ElevenLabs free tier - 10,000 characters/month voice generation
- Canva free - Design tools, templates (AI features limited but functional)
Limitations:
- No video generation (unless you use free trials)
- Daily limits on image generation
- Slower response times during peak hours
- Some advanced features locked
My recommendation: Stay here for 3-6 months. See what your kids actually use. Most families never need to leave this tier.
We did personalized storybook project completely free. My 3-year-old's preschool anxiety vanished thanks to a personalized storybook that cost €0.
Tier 2: Smart Budget (€12-15/month)
Best for: Families doing weekly AI projects, want variety without complexity
What you get:
- Freepik Premium Premium (€12.30/month with Irish VAT)
That's it. One subscription. Here's why it's enough:
- Multiple image models (Flux, Seedream, Ideogram, Mystic) - no need for Midjourney
- Video generation (Kling, Sora, Minimax, Luma) - no need for Runway
- Voice tools (11Labs integrated) - no need for ElevenLabs
- Music generation - bonus creative outlet
- Stock library access - templates for school projects
- Image upscaling - make those AI images print-quality
What you're missing vs. free tier: Nothing critical for kids. You're gaining speed, variety, and unlimited generation. But the core functionality? Free tools have it.
My recommendation: This is the sweet spot for active families. €147.60/year is the cost of two kids' cinema trips. If you're doing AI projects 2-3 times per month, the time savings alone justify it.
Tier 3: Family Plus (€33-35/month)
Best for: Multiple kids using tools daily, heavy creative projects, advanced learning support
What you get:
- Freepik Premium (€12.30/month)
- ChatGPT Plus (€21.20/month)
- Total: €33.50/month
Why add ChatGPT Plus?
- DALL-E 3 image generation (different style than Freepik)
- Custom GPTs for specific learning (multiplication tutor, Spanish practice, creative writing coach)
- Faster responses during homework crunch time
- Vision capabilities (upload homework photos for help)
- Advanced reasoning for complex questions
My recommendation: Only upgrade to this tier if you're using ChatGPT free tier daily and hitting limits. For most families, Tier 2 (Freepik only) is plenty.
Tier 4: My Excessive Tier (€97/month)
Best for: Nobody. Seriously. This is too much.
What I'm paying for: Everything in that table at the top of this post.
My recommendation: Don't be me. Even I'm cutting back to Tier 3 (€33.50/month). The extra €64/month doesn't deliver €64 worth of value for family projects.
If I Had to Choose Just ONE Paid Tool
Winner: Freepik Premium (€12.30/month with Irish VAT)
Not because they're paying me to say this (they're not—I pay them €12.30 every month). Because after testing everything, it's the best value for families.
Why Freepik beats everything else:
1. Multiple AI models in one interface
No tool-switching. My 8-year-old can try Flux for one style, Seedream for another, Ideogram for character consistency—all in the same project session. With separate subscriptions, we'd be logging in and out of three different tools.
2. Video generation included
Runway charges €12-15/month just for video. Pika is similar. Freepik includes Kling 2.5 (cinematic quality), Sora, Minimax, and three other video models. For free (included in your €12.30).
3. Voice tools integrated (11Labs)
ElevenLabs charges €11.68/month for the same technology. Freepik has it built-in. We've used it for bedtime story narration, making audiobook versions of my daughter's creative writing, and giving voices to characters in her comic books.
4. Regular model updates
In the 4 months I've subscribed, Freepik added Kling 2.5, Sora integration, and Flux 1.1 Pro. No price increase. Midjourney hasn't added a new model in 6 months and costs basically the same.
5. Stock library bonus
This isn't even the main feature, but access to millions of templates, vectors, and photos has saved us on school projects. My daughter needed a science fair poster—20 minutes with Freepik's templates and AI image generation, done.
Why not Higgsfield?
Great tool, but it's advanced. Targets ages 16-17, honestly more of a parent tool for creating content. Freepik hits the family sweet spot—approachable for kids, powerful enough for serious projects.
Why not just ChatGPT Plus?
ChatGPT Plus is €21.20/month (€8.90 more than Freepik). You get DALL-E 3 images but no video generation, no voice tools, no multiple AI model options. If I'm choosing ONE subscription for creative family projects, Freepik delivers more variety.
ChatGPT Plus makes sense as a second subscription if you need advanced learning support and custom GPTs. But for creative output? Freepik wins.
What I'd Do Differently Starting Over Today
If I could go back to January with €0 in AI subscriptions, here's exactly what I'd do:
Months 1-3: Stay Free (€0/month)
- Use Gemini for storybooks (personalized storybook project proves this works)
- Bing Image Creator for images (100/day is plenty)
- ChatGPT free for homework help
- Test what kids actually use vs. what sounds cool
Month 4: Add Freepik ONLY (€12.30/month)
- Only if doing AI projects 2+ times per week
- Only if free tool limits are frustrating
- Cancel after one month if not using it weekly
Month 6: Evaluate ChatGPT Plus (maybe)
- Only if kids using ChatGPT free daily
- Only if hitting rate limits regularly
- Only if custom GPTs would add clear value
- Maximum budget: €33.50/month (Freepik + ChatGPT)
NEVER exceed €35/month total for family AI tools.
Everything beyond that is feature creep, not value delivery. My €97/month isn't making my kids more creative or learning faster. It's making me feel like I have access to everything. That's ego, not education.
⚠️ Hard Budget Rule: Set your maximum monthly spend BEFORE subscribing to anything. Write it on a sticky note on your monitor. Mine should have been €15/month. Stick to yours.
The Price Increase Reality (Learn from Synthesis Tutor)
Here's something nobody warns you about: AI tool prices go up. Fast.
Synthesis Tutor case study:
- May 2024: I paid $79.20/year
- October 2024: Renewal notice: $119/year
- Increase: 50% in 6 months
This isn't unique to Synthesis. AI tools are expensive to run (compute costs), and companies are figuring out sustainable pricing. That means:
- Free tiers get more limited
- Paid tiers increase 20-50% annually
- New features often move to higher-priced tiers
- Annual plans lock in pricing (but you're committed)
Budget accordingly:
- Expect 25% price increases year-over-year
- Monthly subscriptions can increase anytime (often with 30 days notice)
- Annual plans protect you for one year but auto-renew at new pricing
- Set calendar reminders to review subscriptions quarterly
That €12.30/month Freepik subscription? Budget €15/month next year. The €21.20 ChatGPT Plus? Probably €25/month by 2026.
European Parents: The VAT Reality
Let's talk about something US-based AI tool reviews completely ignore: Value Added Tax.
If you're in Ireland (like me), every AI subscription costs 23% more than the advertised price. Here's how it breaks down:
| Country | VAT Rate | $10 USD Tool | Actual Cost |
|---|---|---|---|
| Ireland | 23% | €9.20 base | €11.32/month |
| Germany | 19% | €9.20 base | €10.95/month |
| UK | 20% | £8.00 base | £9.60/month |
| France | 20% | €9.20 base | €11.04/month |
| USA | 0-10%* | $10 base | $10-11/month |
*US sales tax varies by state and often isn't applied to digital services.
Why this matters:
When comparing "€10/month vs €12/month" tools, factor in VAT. That €10 tool is actually €12.30 in Ireland, making it more expensive than the €12 tool that includes VAT in the listed price.
Freepik's pricing includes VAT upfront (€12.30 is final price). Midjourney shows €10.58 but charges €13+ after VAT. Always check the final checkout price before comparing.
💶 European Budget Tip: Use annual plans when possible. Paying €120 upfront (becomes €147.60 with VAT) often beats 12 monthly payments of €12.30 (€147.60 total) because you avoid multiple transaction fees. Small savings add up.
What Actually Holds Kids' Attention (Free vs Paid)
Here's the uncomfortable truth after 8 months of testing: kids don't care about premium features as much as we think.
What my kids care about:
- Immediate results - Free tools are often faster (less server load)
- Visual output - Images and video, not text explanations
- Seeing their ideas come to life - "I imagined a dragon, now there's a dragon"
- Minimal steps - The fewer clicks, the better
What my kids don't care about:
- Artistic coherence across multiple generations
- Advanced prompt syntax and negative prompting
- Cinematic camera movements in video (unless it's a spaceship)
- Voice cloning vs standard AI voice (they can't tell the difference)
- Whether the AI model is Flux 1.1 or DALL-E 3
Real examples:
My 5-year-old daughter wanted to make a unicorn picture:
- Free option: Bing Image Creator - 30 seconds, beautiful unicorn, she's happy
- Paid option: Freepik Flux 1.1 - same speed, slightly different art style, she's equally happy
- Premium option: Midjourney with advanced prompting - 2 minutes (Discord workflow), objectively better artistic coherence, she doesn't notice the difference
The premium features matter to me as a parent reviewing tools. They don't matter to her as a 5-year-old making unicorn pictures.
When paid tools DO matter:
- School projects with specific quality requirements
- Creating multiple iterations (free daily limits hit fast)
- Video projects (most free tools don't offer this)
- Advanced learning tools like Synthesis Tutor (personalized adaptive learning)
But for casual creative play? Free tools deliver 90% of the engagement for 100% less money.
The Bottom Line: My Budget Recommendation
After spending €1,164/year testing AI tools with my three kids, here's what I'd tell any parent starting today:
For 90% of families:
Month 1-3: Start Free (€0/month)
- Gemini Storybook for creative projects and storybooks
- Bing Image Creator for image generation (100 free/day)
- ChatGPT free for homework help and creative writing
- ElevenLabs free tier for occasional voice projects (10,000 chars/month)
If you need more after 3 months: Add Freepik Premium (€12.30/month)
- Only if doing AI projects 2+ times per week
- Covers images, video, voice, music in one subscription
- Cancel anytime if not using weekly
If you need even more: Add ChatGPT Plus (€21.20/month)
- Only if using ChatGPT free daily and hitting limits
- Total maximum: €33.50/month (Freepik + ChatGPT)
- Anything beyond this is feature creep, not value
Hard budget rules:
- Never exceed €35/month for family AI tools
- Set calendar reminders to review subscriptions quarterly
- Cancel anything not used weekly
- Start free, stay free as long as possible
- Factor in 25% annual price increases when budgeting
Don't be me (€97/month). You don't need it.
Your kids will be just as creative, just as engaged, and just as educated with €0-15/month in tools as they would be with my €97/month stack.
The only difference? You'll have an extra €1,000/year for actual experiences—museums, books, science kits, family trips. Those matter more than premium AI subscriptions.
Next steps by budget level:
If starting at €0/month:
- Try our personalized storybook project project (completely free)
- Explore 10 Best AI Tools guide for more free options
- Read our Is AI Safe for Kids guide safety guide before starting
If adding Freepik Premium (€12.30/month):
- Read our full Freepik Premium review for setup guidance
- Try Pixar portrait project using Freepik's character tools
- Set a calendar reminder in 3 months to evaluate if you're using it weekly
If considering ChatGPT Plus:
- Read our ChatGPT vs Gemini comparison comparison first
- Make sure you're hitting free tier limits (not just wanting more features)
- Try Gemini Advanced free trial first (included with Google One)
Want weekly free project ideas that don't require paid tools? Join 1,200+ parents getting honest AI tool reviews, safety guides, and budget-friendly family projects tested with real kids.
